More Than Just A Feed Store

The Cashmans family business has been at its current location for over 3 decades, providing top quality products to the equine and livestock community. Looking for a way to be more competitive with newer online companies, Cashmans turned to 40 Degrees Media for help.
image of Cashmans website on mobile and laptop

Changing online retail

At the time Cashmans approached 40 Degrees Media they had multiple websites and blogs and were trying to figure out a better way to reach customers. Their old websites were not properly optimized for search, which resulted in a tremendous loss of opportunity. They had aggressive ideas for rebranding, but felt restricted with their outdated sites. They challenged us to design a single website that would help turn their ideas into reality, and turn more visitors into customers.

Open Website
Delaware, Ohio
Farming, Agriculture, Retail
January 2016


  • Content Management Systems
  • Front-end Development
  • e-commerce
  • Blogging capabilities


  • UX Strategy
  • Analytics
  • SEO which removed negative factors affecting their online visibility and provided better keyword search capabilities


  • Visual Design
  • Creative Direction
  • Responsive layout
  • Photography


  • Migration Support
  • Integration Support
  • Ongoing Care & Support

Need Help? Let's Talk.

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